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Vital Choice ikura is premium salmon roe that's unpasteurized and cured in a custom 2.5% brine. Pale red with orange overtones, keta salmon roe is the most popular variety, and regarded for its flavor, long shelf life, and signature "pop" in the mouth. Delicious with sushi, avocado toast, scrambled or deviled eggs, blinis with crème fraîche, latkes with sour cream, cream cheese on rye bread, and more. We source only the finest grade salmon roe, and we never add artificial colors, vegetable dyes, or artificial preservatives.
Ingredients: Wild keta salmon (Oncorhynchus keta) roe, water, salt.
Flash-Frozen is the New Fresh: Much of our seafood comes to you frozen, which means you can enjoy seasonally harvested fish and shellfish any time of the year. Freezing fish rapidly and within hours of catch locks in flavor and freshness, giving us straight-from-the-sea taste without the risk of spoiling. Major advances in rapid-freeze technologies mean seafood can be frozen solid in a matter of seconds, which minimizes damage to cell walls, preserving taste, texture, and moisture levels. The process of freezing seafood has evolved to the point where frozen fish is comparable to-if not better than-fresh. In fact, consumer taste-tests conducted by Oregon State University consistently put frozen seafood on top.
Alaska Seafood is Sustainable Seafood: With more than three million lakes, more than 12,000 rivers, and more coastline than the rest of the U.S. put together, Alaskan waters produce some of the planet's most pure, nutrient-dense seafood. Serving as a model for effective fishery management around the globe, Alaska is the only state in the nation whose constitution mandates that all fisheries be responsibly managed to support continued abundance. And because fish farming is prohibited in Alaska, you can always be certain Alaskan seafood is wild.
Marine Stewardship Council: The MSC is a global nonprofit organization that works with scientists, fisheries, industry experts, and other nonprofits to improve the way our oceans are fished. In the MSC program, sustainable seafood means that it was fished from stocks with healthy populations, with minimal impact on the environment, and in an area with effective, responsible management. When you see the MSC blue fish label on a Vital Choice product, you can be confident it comes from a certified sustainable source, one that is helping to combat mislabeling and seafood fraud. Our MSC chain of custody certification number is MSC-C-50265.
Marine Omega-3s: Omega-3 fatty acids are found in seafood, livestock, and some plants, but seafood is the only concentrated source of two types that are vital for human health: eicosapentaenoic acid (EPA) and docosahexaenoic acid (DHA). Evidence suggests consumption of EPA and DHA supports brain development and eye and heart health.